BetterYou
now
You're 1,400 steps off second place. A 12-minute walk takes it back.
For teams and campuses
Most wellness challenges reach 8% of people. Ours reach 42%.
Automatic, phone-based challenges around seasonal themes and health goals. Members join in the app and set a matching goal — tracking, leaderboards, and rewards run themselves.
22,898
steps · Apple Health
120,648
steps · 2nd of 14
Trusted by teams and campuses at
Participation, measured
0%
Average challenge participation
The category average sits near 8%.
$5
Per engaged member, per month
0%
Less likely to experience burnout
0x
Month-to-month app retention
Figures as published by BetterYou
What changes for a member
The shifts are small. They just stop depending on willpower.
Three signals the app reads on its own — movement, connection, and rest. A challenge just gives people a reason to push all three this month.
Movement
Steps track in the background, and a nudge lands when a walk moves the whole team up the board.
Connection
A prompt to call someone who matters, before the day gets away from them.
Rest
Sleep is measured automatically, so a sleep challenge asks nobody to log anything.
How it's different
Two features, doing all the work
No logging, no surveys. People join a challenge, and BetterYou reads the signals they already generate.
Automatic participation
Join a challenge, set the goal it measures — steps, sleep, mindfulness — and that is the last thing anyone does. Progress logs itself from Apple Health, Fitbit, or Garmin.
0 taps
Buddy and community challenges
Join a sponsored challenge, or start your own and invite buddies, coworkers, classmates, and family. Accountability research consistently finds people follow through more when someone is in it with them.
Mon 9:12
Jane invited you to a Meditation Challenge — 10 minutes a day.Buddy challenge
Wed 6:04
Team Marketing just passed you. 1,400 steps takes it back.Leaderboard
Sun 8:00
Challenge complete. Your reward is waiting in Rewards.Reward
Pricing
Pay for what's actually used
$5 per engaged member, per month. If someone never opens the app, you pay $0 for them that month — and every challenge reward is BetterYou-funded, not billed back to you.
$5 / engaged
Unengaged members cost you nothingBilled this month Billed $0
Illustration: if 100 members are eligible and 42 engage this month, you are billed for 42.
How it works
Three steps, then it runs itself
01
Find a challenge
Members open the Community page and tap a challenge banner — seasonal themes, steps, sleep. Or they start their own and invite buddies.
02
Set a matching goal
Pick the goal the challenge measures — steps, sleep, mindfulness. That is the last piece of setup anyone touches.
03
Compete and earn
Tracking, leaderboards, and rewards run on their own. Gift cards and other incentives are BetterYou-funded.
Why organizations switch
You've run step challenges before. Here's what's different.
| Feature | BetterYou | Typical legacy platform |
|---|---|---|
| Manual check-ins required | None — fully automatic | Usually required |
| Published participation rate | 42% average | Category average near 8% |
| Pricing model | Pay per engaged user | Flat per-member fee regardless of use |
| Reward funding | 100% BetterYou-funded | Typically client-funded |
| Wearable integration | Garmin, Fitbit, Apple Health | Varies by vendor |
| Compliance | SOC 2, HIPAA | Varies by vendor |
Comparison reflects BetterYou's published positioning against common patterns in the category. Confirm specific competitor details before external use.
See it working
See BetterYou in action, in two minutes
Ready to take the first step toward a healthier organization?
Join H&R Block, Purdue, and 100+ organizations already using BetterYou.
